The Bergen Performing Arts Center (bergenPAC) in Englewood will honor Ritta & Associates at the 3rd Annual Gala on Saturday, May 17th. The Gala performance, “A Tribute to the American Songwriter,” features a stellar program including Paul Anka, Felix Cavaliere & the Rascals, John Waite, Ben E. King, Suzanne Vega, and members of the NJ Symphony on Stradivarius and Guarneri collector instruments.  R&A has created three videos for the program. In addition to the concert, the Gala includes a pre-concert cocktail party and post-concert dinner dance, both with entertainment. Last year’s event raised $600,000; this year, the Center hopes to raise $750,000 to support ticket sales and educational programs.

Ritta & Associates, one of New Jersey’s top strategic marketing agencies, has been a pivotal supporter and benefactor of BergenPAC since its original inception in 1976 as the John Harms Center for the Arts. R&A created the original John Harms Center logo and marketing materials; and Kay Ritta, R&A president, was honored in 1994 with the Griffin Award for her firm’s contributions, as well as her 10 years as a board member.

With the theater’s rebirth, R&A created the new BergenPAC logo as well as a comprehensive program of impactful marketing communications, including brochures, ads, website and TV spots. The firm is creating three videos to be shown at the Gala. Headquartered in Englewood for 30 years, R&A has built a client roster that includes BMW of North America (a client for 24 years), Samsung Electronics, Hunter Douglas and other premium brands, as well as Englewood Hospital and Medical Center. The agency has garnered over 550 national and international design/advertising awards and, in 2000, Kay Ritta was inducted into the Advertising Hall of Fame by the NJ Ad Club.

Watch the videos:   • Ritta & Associates      • bergenPAC

Ritta & Associates
568 Grand Avenue  Englewood NJ 07631  201 567-4400  www.ritta.com   email